Hey, kaha na pyar hai, main hoon aapka duggu….blah blah blah. What the hell or rather who the hell has put their thoughts behind the ongoing Reliance ads? I simply fail to see the objective. Do you? I mean by making Hrithik Roshan thank the whole world, what actually is Reliance Telecom trying to get at? Who is the target customer…. The existing ones or are they talking to potential customers? During a chat my friend opined that the idea behind this ad was to encourage people to pick their phones and talk more often to people without hesitation! Hmm that might be possible. But that’s not how it came across to many of us. The ad story could have been lined better. But for the fresh opinion, I had out rightly written this ad off.
Tag Archives: Reliance
Senseless advertising
Mr. Alphonso and Ms. Kessar get their visa clearance
It is mixed emotions for me. On one hand India clears the irradiation test for its maangas (read mangoes) hence placing itself on the exporter list after 18 years. Following which now Americans get a taste of ‘raja’ of the Indian fruits. Other markets like Japan, China, Australia and New Zealand have also opened up much to the joy of mango producers. Reliance which can make business out of dust, if they have their way, have said to have planted 1 lakh mango saplings in Jamnagar, Gujarat and will be exporting mangoes worth Rs.30 crore to the US this year!
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